Grow Your Practice

Setting Goals for the New Year: A Guide for Therapists in Private Practice

Kickstart the new year with intention! Learn how therapists in private practice can set meaningful goals for professional growth, client care, and personal well-being using the SMART framework. Practical tips included!

Is This Client Right for You? A Phone Consultation Guide

Learn how to assess client fit in just 15-20 minutes with this comprehensive phone consultation guide for therapists. Discover key questions, evaluate compatibility, and set the stage for successful therapy relationships.

Private Practice Branding: 6 Things Every Therapist Should Know

Starting a private practice is a big step, and effective branding can make all the difference in attracting clients. Building a clear, authentic brand helps your ideal clients recognize your services and expertise. By focusing on identifying your target clientele, creating a cohesive online presence, and branding consistently across channels, you can increase visibility and grow your practice. Here are six practical branding tips to make your practice shine.

6 Ways To Address Therapist Shopping In Your Practice

Therapist shopping is on the rise, as more clients search for the perfect fit before committing to ongoing therapy. While this trend can create challenges for private practice therapists, it also offers unique opportunities to attract engaged clients who value your specific approach. By focusing on clear communication, authentic branding, and a client-centered initial phone call, you can set your practice apart and build lasting client relationships.

The Case Against Specialization

Specializing can help therapists stand out, but it may limit the clients who feel welcome. Labeling yourself a “specialist” without true expertise can deter potential clients and overshadow genuine specialists. Explore the pros and cons of specialization, how to determine if it’s right for you, and learn effective ways to showcase your unique approach.

How to Set Yourself Up for Successful Online Therapy Sessions

Transitioning to online therapy brings unique challenges, but with thoughtful preparation, you can create a virtual space that feels as welcoming as your in-person sessions. From setting up a comfortable environment to managing tech issues, here are tips to make remote therapy a positive experience for both you and your clients.

Sign up for Practice Wisdom.
Tips to help your practice thrive.

Owl

How This Therapist Prioritized Natural Elements To Create An Organic, Client-Focused Office

When setting up my practice, I prioritized creating a space that mirrors my holistic, client-centered approach. From selecting environmentally sound materials to adding a Scandinavian-inspired design, I aimed to make the space welcoming and healing. My design choices reflect both an aesthetic and therapeutic philosophy, ensuring clients feel valued and comfortable from the moment they walk in.

Questions To Ask On The Initial Phone Call with Clients

The initial call is your chance to make a great impression on prospective clients. From key questions to ask to tips on handling scheduling, cancellations, and waitlists, here are ways to build a positive client relationship from the very first interaction. Tailor your approach, reduce no-shows, and explore how other therapists introduce themselves to connect with new clients effectively.

Therapist Shopping: 7 Pros & Cons For Your Practice

With more therapy seekers shopping around, private practice therapists face both benefits and challenges. Clients who shop often come more informed and motivated, which can lead to more engaged, lasting therapeutic relationships. However, it can also create scheduling uncertainty. Knowing how to address this trend can help you attract clients who are the best fit for your approach.

Looks like you're in Canada

We’ve redirected you to the Owl Practice Suite website for Canadian therapists.